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Surfing Good For Productivity; Internet Fraidicats; Politics Popular

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Good news, Web addicts: Next time your boss catches you watching “Family Guy” reruns on Hulu, tell him your questionable work habits will “actually increase our concentration levels and help make a more productive workforce.” So indicates a recent study from the University of Melbourne involving 300 workers. According to Dr. Brent Coker, workers surfing “within a reasonable limit of less than 20%” of total office time are about 9% more productive than nonwork surfers. In Japan, meanwhile, a Marsh Research study found roughly 84% of 300 adults have found the Internet scary at least once, with 11.7% finding it “really scary” and 72.7% just scary to some degree. Stateside, a recent Pew Internet & American Life Project survey of roughly 2,255 U.S. adults found 74% of Internet users, or 55% of the entire U.S. adult population, tapped into the Internet for news, research, and other purposes related to the 2008 U.S. election, marking the first time Pew “has found more than half the voting-age population used the Internet to connect to the political process during an election cycle.”

Source of Information : CPU Magazine 07 2009

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